Social are planned, and upheld by the social

Social media is the combination of online
communications channels committed to group-oriented
input, communication, information sharing, and relationship.

Various type of applications and websites which are
devoted to social networks, blogging, forums, wikis and social bookmarking form
the different types of social media. The most common types of social media are
Facebook, YouTube, Google+, WhatsApp, Twitter, QQ, WeChat, Qzone, OLX,
Instagram, Linkedin, Tumblr, Skype, Viber, SnapChat, Pinterest, MySpace,
Meetme, Meetup, Mixi, Tout, Douban, Flickr, Buzznet, Wehearit, and Friendster
These
social media websites have approximately 100,000,000 registered users. Although
there are different types of social media but they use many common features
such as Consumers create service-oriented profiles for the website and applications
that are planned, and upheld by the social media association. User-created
material, such as digital images ,  posts
, videos , comments and data shared through  online interfaces. All type of Social media
are interactive internet applications which enable the growth of
online social networks by linking a user’s profile with those of
other persons or groups.

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Users usually contact social media facilities via
web-based tools on computers, or download services from internet applications
to their cell phones , through these services, users can generate highly collaborating
platforms through which persons, groups and establishments can segment,
co-create, debate, and revise user-created data or pre-built content displayed
online. They present considerable and prevalent changes to communiqué between trades,
establishments, societies and personalities. Social media has modified the
communication between the persons and large establishments . Researches study these
changes and new Technologies are being introduced as a result of these changes .
Social media is different  from the
traditional print and electronic media in various aspects , such as grasp ,
customer , value, reach, occurrence, interaction, usage, nearness, and durability.
Social media channels operate in a dialogic mode of transmission whereas old-style
media used monologic transmission mode.

 Face book is widely used in all the countries,
84 percent of young  Americans are its
user . Almost 60 percent teen agers  have
social media profiles ,  majority of people
spend a minimum of  two hours  daily on social networking sites and the time
spend on social media sites is greater than the time spent  on  other type of sites. The total time spent on
social media sites in USA was 66 billion minutes in 2012 now it reached to 121
billion minutes .  social media have
become a source of profession prospects and financial profits.

Social
media has a lot of good and bad effects . Social media give a chance of linkage
 with actual or virtual groups, and it is
 an real publicizing instrument for businesses,
financiers, charitable establishments, as well as support groups ,politicians
and administrations. At the same time, concerns have been raised about possible
links between The substantial use of social media is also proved as a cause of sadness
, cyberbullying online persecution and wandering .

We can not define social media by
its aptitude to fetch people together, 
according to this description telegraph and telephone can be a type
social media , Actually social media is typically used to pronounce social
networking sites such as: Facebook , Twitter , Linkedin , Pinterest , Snapchat,
Instagram and Wechat permits their user to make their private Profiles to share
ideas ,  images , videos , to talk with
each other and update each other with the new things , events and happenings
while doing their daily deeds and routine jobs .

Peculiarity
from Tradional media

Spread
like Virus

 Sometimes contents that are posted on social
media sites have likely to spread like a virus on social networks. The users
will reshare  the content posted by some
other user to their social network, resulting in further sharing. Posts like North
Korea Atomic Bomb Explosion,   fast-breaking news  like the
news of Michel Jackson death  have
crashed down the internet servers as these news were  rapidly shared and re-shared by the people who
use social networking sites. This is the concept of spreading of a viral
disease from one infected person to other persons . Some individuals , Groups
and Organisations use this Viral Spreading of a news as an effective way of
Publicity .

Use
of Cellular Applications

The
usage of Mobile phone to access social media sites is a great factor in the
popularity of these sites , Now it is more easy , private and cheap to use the
social media then before , Smart phone has made the internet a very “Handy”  thing to use by the young generation . Now
youngsters pass more time doing interactions on social media sites than to pass
time on watching TV. Every type of sites can be reached easily with the help of
smart phone , contents can be added , shared , send , received , status updated
voice and vedio calls can be made more easily without the use of desktop
computers or laptops . Use of Wifi technologhy has enabled to use an internet
connection by the whole members of family . All the family members can use the
internet sites according to their own likes and dislikes, flexibility of time
and Privacy . The mobile applications like Whatsapp , skype , are used widely
to make video calls , Youtube is used to see videos , Facebook is used  to share videos , images , texts and status updating
by the mobile users . Mobile social media mentions the use of social media on
mobile phone sets such as smartphones . Mobile  applications  let the formation, interchange and spread of
user-created content. Location and time sensitivity are the important factors to
access the social media by mobile devices.

 

Business
prospective

Location
and Time sensitiveness gave mobile devices an edge on desktop computers in
offering companies to expand their businesses by marketing and advertising by
using social media . Mobile social media utensils can be used for investigation,
communiqué, sales advancements or concessions, and affiliation growth programs.

e-Commerce:
Social media sites use sociable plans, creating stages that are equally helpful
for users, industries, and the nets with the help of  e-commerce, or online consumptions. The users
posts the remarks about a company’s product or service with their online
friends and associates. The company profits because it gains awareness  about how their product or service is regarded
by customers. Applications such as Amazon.com and Pinterest  influence a mounting tendency in the acceptance
and approachability of e-commerce, or online consumptions.